National Awardees in Tollywood......

Today is a happy day in Telugu film industry with three of its films bagging the National Awards for the year 2006. This development is seen as the harbinger of a greater advancement for Tollywood, particularly in the matters of depth in the story, motif and technical values. The down-to-earth winners shared their happiness with Idlebrain.

Kamli (Best Film in Regional Language)
Producer BC Haricharana Prasad said: “My happiness is boundless. I share it with all the cast and crew of my film. I also thank the audiences who patronized our first venture on Apurva Films banner. This is unbiased selection by the Jury. There is a dire need for making films like Kamli in the commercial format. While doing so, the message will reach wider circles and even more effectively. People will definitely support them. But, Tollywood’s filmmaking makes me sick. It is still in the Dark Age. There are a good number of scripts and talent. Why going in the old and formulaic fashion? Let us change the path and make a trail for ourselves. Time has changed. My sincere appeal to public: Please fight against the disgusting issue of selling or killing of the girl child. This is also the theme of my film.” He also thanked actress Nandita Das and director KNT Sastry in this regard.

Hope (Best Film on Social Issues)
Director K. Satish said: “I am honored to share my happiness with my well-wishers, friends and audience. My special thanks to Dr. Ramanaidu. I had the privilege to direct this veteran personality for the first time in the main role. Two years ago, I made a statement that Hope would bag Awards. After State Award, now we got the National Award. The audience will never ditch a good movie. This is the first film which was screened at the Indian Panorama at Goa, after a big gap of ten years. The film did bring a sea of change in the mindset of many an academic institute. It changed the students’ outlook on studies. Life of students is precious. It should be lived meaningfully and for longer.”

Kittu (Best Animation Film)
Producer Bhargava Kodavanti said: “My efforts are recognized. It proves that Kittu has set in motion a national trend in the world of animation. A big boom awaits the animation industry in India. Our strength is our dedicated and committed animators. I thank our editor also. Kittu is the best example to show that Indian culture and tradition can be promoted with great results through animation films. They are like tonic to our children. The National Award enhanced our responsibility for producing more such films.”